What does Trek’s product design team envision when they look 10 years down the road?
For Trek World 2016, a group of designers envisioned what a bike might look like a decade later in 2026, for Trek's 50th anniversary. 🚴♂️
Color, graphics, icons, and tech naming @brianlindstrom Concept and Industrial design credit to @jon_russell_design , @s.j.baumann , Hans Eckholm, and Michael Hammond. Photographed by @jeffdkennel 🔥👏🏼
